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Lisa Barkan is the CEO of DigitalShtick Marketing , a Jerusalem-based full service marketing and public relations company providing custom marketing solutions for non-profit agencies and high tech companies in Israel and the US. Lisa has over 25 years of experience in the field including event and campaign creation and management, digital and print materials development and product launches . A Zionist activist since her first trip to Israel in 1983, Lisa served as the Director of Zionist student affairs from 1985-87 running Soviet Jewry rallies and promoting Israel on over 200 campuses across the US. In her last year over 2,000 students came to Israel on one year university programs in Israel. After making Aliyah she worked for the Jerusalem Development Authority encouraging high tech companies to establish R&D centers in Jerusalem and created marketing departments for 2 high tech companies bringing one of them to a very success IPO. Since establishing DigitalShtick in 2000 Lisa has been providing high tech companies and Jerusalem-based non-profits with the tools and campaigns they need to reach their goals and markets. Lisa and her husband Jeremy have two sons. She is an avid cook and Shabbat entertainer for young Jewish adults passing through Israel and a active advocate for mainstreaming hearing impaired children. |
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DigitalShtick helps clients find the creative messaging to express what they really are. For us, it is “shtick” – something special that makes us stand out.
Marketing involves an integrated strategy including branding, public relations, and print and digital campaigns. Our “‘shtick” is that we go the extra mile based both on professionalism and on the creative, out-of-the-box thinking that helps companies and organizations present themselves effectively, stay within budget, and reach their goals.
DigitalShtick is located in Jerusalem, the center of the world and home to three of the world’s largest religions. Being in the center means that we can look in all directions…including upwards!
Our many long-term clients benefit from our in-depth knowledge, and from the time we invest getting to know clients and their individual needs. At the same time, one of the great things about ‘shtick’ is that it works well for “quickies”. Our renowned “fast track” service guarantees uncompromising, high-quality service to even the most time-challenged individuals and organizations.
How we work
We believe in clarity from day one. This means that we outline how we will work together, put together a plan with deliverables, milestones and budget. No surprises!

What we do
- Websites
- eMail campaigns
- Product launches
- Donor relations
- Print and digital materials
- Cool, funky and memorable extras
- Branding tools – Logos, tag lines
Contact us for a free one-hour introductory meeting
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